Wednesday, March 10, 2010

Is WalMart Dissing "Black Barbie"?

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Yeah. Because everybody wants to be her!

Black Barbie Sold for Less Than White Barbie at Walmart Store

"To prepare for (s)pring inventory, a number of items are marked for clearance, " spokeswoman Melissa O'Brien said in an e-mail. "... Both are great dolls. The red price sticker indicates that this particular doll was on clearance when the photo was taken, and though both dolls were priced the same to start, one was marked down due to its lower sales to hopefully increase purchase from customers."

"Pricing like items differently is a part of inventory management in retailing," O'Brien said.


Inventory management...what a concept!

"The implication of the lowering of the price is that's devaluing the black doll," said Thelma Dye, the executive director of the Northside Center for Child Development, a Harlem, N.Y. organization founded by pioneering psychologists and segregation researchers Kenneth B. Clark and Marnie Phipps Clark.

"While it's clear that's not what was intended, sometimes these things have collateral damage," Dye said.



Pointy headed liberals who have never run a business (the InsuranceCompany-Basher-in-Chief comes to mind) shouldn't criticize what they cannot understand. One possibility is that an earlier glut of sales of "black Barbie" may have saturated the market. Much the same happens with DVDs. Blockbusters that create high demand when first released drop in price after the market gets saturated. I waited for months before buying a copy of the Dark Knight ("dark" not having anything to do with race) until the price dropped...as I knew it would. The quality of the movie did not change. The retailers were just trying to move inventory, already having sold a boat load!

Regardless of prior sales, what these idiots like Thelma Dye also fail to see is that lowering the price of the "black Barbie" is likely to put more of these dolls in the hands of children, not less! If WalMart were truly racist and didn't want to see any of the dolls sold, they would jack up the price (as President I-Hate-The-Insurance-Companies is wont to say!) and slow down sales of the doll or at least gouge anyone who bought one.

These critics are looking through the wrong end of their binoculars!

H/T Rob Port

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